Oracle WebCenter Sites
Web Experience Management
Oracle WebCenter Sites enables organizations to deliver a compelling digital experience to customers by deploying and managing sophisticated and engaging Websites across digital channels. This Web experience management solution automates the entire process of managing the Web – including business-user content authoring, delivery of high-scale dynamic sites, content targeting and optimization, usergenerated content, social networking integration, end-user personalization, and mobile Web delivery.
As a key component of Oracle’s customer experience ecosystem – including business intelligence, customer relationship management, commerce, enterprise content management, marketing automation, portal, search and social relationship management – WebCenter Sites uniquely offers organizations the ability to connect the customer experience across all touch points – to build loyalty, drive customer acquisition, and reduce operational costs.
- Lack of User-Friendly Tools for Web Authoring and Design
- Not a current solution that provides flexible targeting and analytics
- No way to centrally manage and optimize mobile sites
- Need a tool to build communities with user-generated content and social networks
- Lack of enterprise web content publishing and site management platforms