Enterprise Digital Asset Management (eDAM) Solution Provides Competitive Edge
Customer: The Wendy’s Co.
Industry: Quick Service Restaurant Chain
Business Pain: Wendy’s is the 3rd largest quick-service burger chain in the world, with locations in over 29 countries. Wendy’s wanted to enhance their Digital Menu Board (DMB) by relying on a single source for imaging and metadata, which in turn would expedite the delivery process involving both new and altered DMB content.
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